Starting with IPEX 2002, this blog covers events relevant for UK print, including Seybold and DRUPA. See also website at www.atford.co.uk

Tuesday, March 23, 2004

It turns out that Macromedia have plans for server software and that forms are part of a 'rich media experience'.

The name is Flex, as announced at the Flashforward animation event, but aimed at the enterprise.

There is no announcement of a Macromedia presence at Seybold Amsterdam. Maybe they are not yet ready. There might be more information at Seybold San Francisco. So meanwhile we need the web as well. Macromedia may have given up on real time events.

There is an archived conference call from Adobe, available for another couple of weeks.

Bruce Chizen is asked to comment on the discussion at AIIM on linking digital print and 'intelligent documents'. He mentions the history of Postscript and the links Adobe has, but he seems to concentrate on office production rather than pre-press for litho. He mentions HP and Xerox. They will both be at drupa but there is something different here to how drupa used to be.

Figures show some growth now for the server products aimed at 'enterprises'. OEM Postscript sales are not really growing. Because Adobe has been central for the printing industry since Postscript came out it is sometimes forgotten that Adobe's main interest is software.