Starting with IPEX 2002, this blog covers events relevant for UK print, including Seybold and DRUPA. See also website at www.atford.co.uk

Tuesday, May 08, 2012

Apple and Adobe definitely not at drupa 2012 , at least so far #drupa

Beginning the second week of drupa ( yesterday was a rest day here in the UK ) theere is much to add to the drupa blog - http://drupa2008.blogspot.co.uk/ - about nanotechnology and augmented reality. But this is the spot to comment again about Apple and Adobe. I think it may have been at a drupa that Apple did not turn up. But I think some local dealers arranged a meeting of some kind. Adobe at IPEX 2010 was more or less not there in terms of booking space. There were some presentations on other stands. But the news item I reported was that John Warnock and Charles Geschke were noted as champions of print but chose not to attend. My conclusion is that for Adobe in recent years Postscript and PDF is just not that interesting. John Warnock was in the UK later in the year for an honorary degree when I think most of his talk to students was about Flash. Using Google search I still find just Datalogics when looking for Adobe at drupa. But what is more striking is the result for "drupa, Apple" -
“We are particularly proud of a 100-page coffee-table books sponsored by the classic sports car company Jaguar Eagle Speedster,” says Heather. “No ordinary book, the imagery includes candy apple red with high gloss and they are printed on the Pro C901 using a water-color fine-art paper and finished off-line.”
This is from a story about Ricoh and how to design print samples. The word apple is in there but if the company is anywhere near drupa it has not reached blogsearch at this time.